Projects
Lace Lingerie Brand and SoMe Strategy
A strategy for the brand's social media channels was made based on research on the target audience, competitors and the current market situation. Considering the brand's budget, audience, and future goals (mission and vision), the strategy included a content plan, post inspiration and recommendations for implementing this strategy on their current social media. It also included why using new social media - TikTok- would be significant for the brand as the platform is popular among their target audience.
Jungle Instagram Strategy
Collecting all the information about the trends, social media, and customer preferences led to a new Instagram strategy that attracted more potential customers and brought more awareness to the Jungle app. It also helped to build and expand the community of people engaged within their social media and got a community of businesses and tastemakers to the app.
